PREPARING FOR EXHIBITION SEASON – HOW DOES YOUR PROMOTIONAL STAND REPRESENT YOUR VALUES?

Feb 24, 2020 | Did you know?

The summer event season planning is upon us but how have preparations changed in recent times, and how do you create a promotional stand that represents your values?

With trade show bookings hitting their high around March, it’s now that the ever-creative minds of Marketing Managers are in overdrive thinking about how their promotional stand will be the showstopper at this year’s events.

One major consideration companies face is how they will publicly uphold company values, which are increasingly centric to maintaining corporate responsibility in the move toward a more sustainable world. To effectively prepare for your upcoming event with a promotional stand that sells through representation, your brand positioning is playing an ever more important role.

At Promocube Ltd, we believe that to deliver on this front, you first need to look deeper into the messaging behind your brand. To truly understand your values, will give you the arsenal to be unique, to showcase your USP’s, and help the world to see beyond the smoke and mirrors of your competitors, and recognise you for the wonderful brand that you are.

This can’t happen when you take the same approach to your advertising as those you are trying to beat to the punch. Where your competition Ying’s, you Yang, where they follow, you lead.

IT’S HUMAN NATURE TO ASPIRE; WITH PROMOCUBE, YOU CAN BE THE ASPIRATION.

Not only is the Promocube visually exciting as well as quick and simple to construct without the need for multiple tools to build, at the heart of the production of your Promocube is sustainability. We are proud that the Promocube is produced from recyclable materials and a friendly solution for the environment. By doing away with traditional transportation containers and click-clack build mechanisms, we can help reduce the use of non-biodegradable plastics. Couple this with it being fully reusable rather than disposable, you can re-dress your Promocube and enjoy it time and again; and in turn, reduce your carbon footprint.

Promocube is always a talking point for visitors as it’s entirely unique to you, but, by being able to relate with potential visitors on a deeper level through aligned values with a really clear message of corporate responsibility, you are sure to delight your potential customers and be the talk of the town.